Fifty Two

Fifty Two is an online platform based on the concept “52 weeks - 52 real stories”, featuring real stories about culture, society, politics, and personal experiences.

Results & Impact

  • Delivered a fast, visually engaging, and fully functional platform
  • Enabled efficient content management for journalists and editors
  • Created a scalable structure for long-term publication of weekly stories
  • Implemented unique visual presentation and reading features to enhance engagement
  • Optimized the platform for performance and SEO

Regions

Europe

Industries

Media Production
Duration: October 2020 – April 2021

Description

Fifty Two is a journalistic storytelling platform designed to publish in-depth, author-driven stories on a weekly basis. We joined the project as a technical partner to support the client’s development team, focusing on frontend development, content architecture, and user experience. Our work included integrating Prismic Headless CMS with a Nuxt.js static frontend, building dynamic layouts for posts, implementing multi-language support, and optimizing site performance.

The platform allows readers to explore one new story each week, providing a visually engaging and highly readable experience for long-form articles. We also implemented features like a dynamic post grid and a reading progress indicator to enhance user engagement.

Challenge

  • Build a fast and visually appealing platform without a custom backend
  • Create a flexible content structure for journalists to easily manage stories
  • Develop a dynamic, non-standard grid for posts with adaptive layouts
  • Ensure fast page load times and multi-language support
  • Provide a seamless reading experience for long-form articles

Solution

  • Designed and implemented the frontend architecture using Nuxt.js (static build)
  • Integrated Prismic CMS and structured content schemas to manage articles efficiently
  • Developed a dynamic post grid:
    • latest story displayed prominently
    • subsequent stories in smaller cards with adaptive widths
  • Implemented reading progress indicators and section navigation for long articles
  • Enabled multi-language support
  • Optimized performance, SEO, and static build deployment on Netlify
  • Worked closely with the client’s team as a technical partner to maintain architecture standards and ensure smooth content management

Technology Stack

  • Frontend: Nuxt.js 2
  • CMS: Prismic (Headless CMS)
  • Hosting / Deploy: Netlify
  • Other: JavaScript, HTML5, CSS3, Static Site Generation (SSG)

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